Learn Growth Hacking
Become a Growth Hacker.
Growth Hacking is the intersection of technology, product, marketing, editorial, data, automation, creative and sales.
A growth hacker is an emerging career referring to a marketer who combines knowledge of traditional marketing techniques with a strong technical background. Growth hacking is generally associated with low cost, inbound marketing solutions. These solutions tend to be digitally-focused and quantitative in nature.
Growth hackers are a hybrid of marketer, analyst and coder, one who looks at the traditional question of “How do I get customers for my product?” and answers with A/B tests, landing pages, viral factor, email deliverability, Open Graph, marketing technology, automation, creativity and much more. On top of this, they layer the discipline of direct marketing, with its emphasis on quantitative measurement, scenario modelling via spreadsheets, and a lot of database queries.
Growth Hacking could also be described as "Lean Marketing for Startups", and those startups are not limited to the traditional startup but can also be startups within large corporations!
Many "internet" companies like Facebook, Linkedin, Pinterest, AirBNB and more have used such tactics to grow their user base, and we all know how many users Facebook have now!
Real World Enterprise Level Fortune 500 Experience.
Our courses are designed from experience working on growth campaigns for Fortune 500 companies to Start-ups and Scale Ups. The growth hacking courses are packed with knowledge, insight and experience gained from working in multiple industries such as Retail / E-Commerce, Tech & SaaS, Telecoms, Healthcare & Wellbeing, Marketing & Advertising [Agencies & In-House], Hospitality and more.
Multiple geographies and multichannel growth campaign experience also underpin the lessons and courses. Every course is designed to help learn how to drive results, conversions and growth, configure growth hacking infrastructure / technology and analyse and optimise campaigns.